Redesign the current brand identity system based on client needs. Re-Branding I 3 Months Enhance communication with the audience and provide the business with a fresh opportunity to expand its brand awareness. .
Methods Market research, user interview, brand research, business model.
Redesign the current brand identity system based on client needs.
Goal Enhance communication with the audience and provide the business with a fresh opportunity to expand its brand awareness.
Overview
Freelancing directly with the client, corporate owner of the Dejong.LLC, to redesign their logo to align with new goals, brand direction, and market competition.
Progress
Task: A new logo that shoe’s DEJONG FILM’s identity. Need to have both wordmark and icon. Prefer bold and simple design such as Youtube, Netflix, and Fedex. Willing to keep shade of red as accent color.
Stationery Design
Other merchandise
Logo exploration
Current state Dejong is still on process of complete logo exchange from every platforms. So far, the final logo exists on their website, social media, emails, and quote sheets.
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